Real Wholesome

Clean label Project Certification

For food and consumer product safety regulatory fabric in America is largely focused on pathogen & microbiological contaminants. For categories where Clean Label Project does not have benchmarked data to warrant a Clean Label Project Purity Award, Clean Label Project borrows a page out the State of California Office of Environmental Health Hazard Assessment Safe Drinking Water and Toxic Enforcement Act of 1986. Informally known as Proposition 65, this regulation was enacted as a ballot initiative in November 1986. It considered the strictest regulation in the country when it comes to protecting consumers from industrial & environmental contaminants and chemicals of concern. Proposition 65 aims to protect the state’s drinking water sources from being contaminated with chemicals known to cause cancer, birth defects or other reproductive harm, and requires businesses to inform Californians about exposures to such chemicals.

Read more about the award here

First Day

First Day believes wholesome nutrition is a family affair! With supplements for moms, dads, kids, and teens, we were created for real families with modern diets. First Day is on a mission to fight hidden hunger with vitamins and minerals designed specifically to fill kids’, teens’, women’s, and men’s nutrition gaps.

Our science-backed supplements address the cause, not the symptom with a balanced blend of research-backed ingredients. Our synergistic formulas are designed to optimize absorption and enhance efficacy for a healthier today and tomorrow.