Cleaning and germ protection that cares for people + the planet.

Purity Award

Let’s face it, marketing departments do an effective job at selling comfort and security. The Clean Label Project Purity Award evaluates products for substances that would never be found on a product label. These substances include chemicals of concern and industrial and environmental toxins and contaminants (like heavy metals, pesticide residues, and plasticizers) that have the long-term potential to adversely affect health and well-being. Clean Label Project uses benchmarked data to compare individual product test results to the test results of the best-selling products in the same product category. In the process, we reveal to brands how their ingredient supply chain and quality assurance systems fare compared to industry leaders. We reveal to consumers what brands are taking the extra steps to minimize consumer exposure to known chemicals of concern.

Read more about the award here

Force of Nature

Force of Nature is the better-for-you cleaning upgrade every family deserves. We’ve got you covered with the multi-surface cleaner and EPA registered disinfectant that’s free from all the toxics – no fragrances, phthalates, dyes, preservatives, surfactants, bleach, quats or hydrogen peroxide. No more trading off what works for what’s gentle enough to use around your family. Plus, it kills 99.9% of germs and comes with planet-friendly reusable bottles!