THC Free Award
When it comes to CBD, consumers are looking for the assistance it can provide with anxiety, pain, and insominia. Consumers aren’t looking for the psychoactive component (THC) that is found in marijuana that creates a high. That’s why Clean Label Project created it’s THC Free certification program for CBD products. So high quality brands can reassure concerned consumers that they are putting the necessary quality control and assurances in place to stay true to their THC Free promise.
Clean Label Project purchases products at retail and tests CBD product down to 0.05% THC. Products that meet Clean Label Project’s strict testing and labeling requirements, are permitted to use the Clean Label Project THC-Free certification logo.
Reach out to Clean Label Project to get a non-disclosure agreement and application materials. We’ll schedule a call to discuss your brand, product portfolio, and current quality assurance and control initiatives.
After the product scope is identified, Clean Label Project will use it’s Consumer Chain of Custody Sampling Process. Clean Label Project simulates the consumer shopping experience, by purchasing samples from local co-ops, national retailers, and brand websites. This independent approach to sampling is meant to mirror the consumer shopping experience and evaluate the true contents of what’s in refrigerators, drawers, and pantries across America.
After the products are purchased at retail, Clean Label Project submits the samples to one of it’s ISO-accredited analytical chemistry partner laboratories. The testing process can take up to 3 weeks.
Upon completion of the testing, Clean Label Project schedules a call with the testing laboratory and the brand. The test results are shared and discussed. Products that yield test results that are non-detect for THC down to 0.05%, in addition to other supporting compliance requirements, qualify for Clean Label Project THC-Free Certification.
Clean Label Project will work with you on the marketing of your award to both consumers and retailers. However, keep in mind, a single test point is not enough to demonstrate ongoing compliance. It’s about making sure that the brand continues to maintain their internal quality assurance and control programs. Clean Label Project will continue to use its consumer chain of custody sampling and testing process to perform unannounced sampling and testing. The expectation is that you maintain the same ingredient quality assurance requirements to maintain these high standards.
If a product is found to be non-compliant, adverse action policies are outlined in the applicable Clean Label Project Code of Practice.
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