Madhava
Clean. Pure. Delicious.
Antioxidant Superiority Award
Antioxidants fight free radicals in the body. Free radicals cause damage to cells, proteins and DNA and can cause oxidative stress linked to a range of diseases. We are exposed to free-radicals regularly in our daily contact with known toxins and contaminants. The good news is that antioxidants are found in many fruit and vegetable whole foods, less so, however in common consumer goods and processed foods. The Clean Label Project Antioxidant Superiority Award is given to products with antioxidant levels that are among the highest in their given product category.
Read more about the award here
Pesticide Free Certification
From the belief that neonicotinoids are the culprit behind Colony Collapse Disorder to the active ingredient in Round-Up, glyphosate, being linked to cancer, consumers are increasingly concerned over the environmental and public health risks associated with pesticides. While certified organic goes a long way to reduce the chemical load used in agriculture, the fact that over 99% of domestic farmland is treated as conventional agriculture means that because of birds, bees, water, and wind contamination of organic farmland can and does occur. Market opportunities exist for growers, suppliers, manufacturers, brand owners, and retailers looking to curate products and systems that actively commit to reducing reliance on pesticides in order to meet evolving consumer expectations and concerns.
Read more about the award here
Purity Award
Let’s face it, marketing departments do an effective job at selling comfort and security. The Clean Label Project Purity Award evaluates products for substances that would never be found on a product label. These substances include chemicals of concern and industrial and environmental toxins and contaminants (like heavy metals, pesticide residues, and plasticizers) that have the long-term potential to adversely affect health and well-being. Clean Label Project uses benchmarked data to compare individual product test results to the test results of the best-selling products in the same product category. In the process, we reveal to brands how their ingredient supply chain and quality assurance systems fare compared to industry leaders. We reveal to consumers what brands are taking the extra steps to minimize consumer exposure to known chemicals of concern.
Read more about the award here
Madhava
Madhava® clean & simple brings the goodness of nature and the benefits of science together to your table. For more than 45 years, we’ve been dedicated to providing clean, simple, organic foods to a market eager for delicious, clean-eating alternatives. We continue to deliver on that promise by sourcing products from the pristine growing regions around the world, choosing only the crops that test highest for purity.
Madhava is raising the standard for purity, making quality, transparency, and food safety our top priorities. Madhava has been dedicated to providing clean, simple, organic foods for more than 45 years. Madhava brings high quality foods by sourcing only from pristine growing regions around the world and choosing crops that test highest for purity. All Madhava foods are tested at a higher standard for purity and authenticity.
